In Support of Bloggers | Mermaid Waves | Chicago Fashion Destination

September 28, 2016

In Support of Bloggers

     This past week a lot of shade has been thrown towards the blogging community for tarnishing the fashion industry.  As a blogger, I am biased, but I wanted to take a stance on this issue not as a “blogger” but as a lover of fashion.  Fashion week was once only accessible to magazine editors, buyers, and other limited media sources.  Today, when you enter a show, you have all those same people, but add a front row full of bloggers and influencers to the mix.  Before the shows they are posting photos of their custom looks, and during the show they are sharing their favorite looks with their audience.  Their millions of followers are waiting patiently on the other side of the phone for the next photo; this gives these people an opportunity to see a whole new side of fashion. Bloggers have opened up the once exclusive world of fashion and shared it with the general public.  Anyone with an Instagram account can go follow @fashionbloggerofchoice and be exposed to more designers, couture pieces, and trends than ever possible without social media. With a quick scroll, you can watch videos from New York, London, Milan, and Paris Fashion Week without a media badge or a coveted ticket.  Since the emergence of the fashion blogger, fashion has been brought closer to the people than ever before.  The pushback that has been shown over the past couple days scolds bloggers for “exploitation” when in reality they are creating a more inclusive fashion community.  The world has become so connected and exposed with the growth of social media platforms such as Snapchat and Instagram, that the only way for the fashion industry to progress is to open its doors to its growing audience.  Art without an audience is nothing, and bloggers have sparked the general public’s interest in fashion giving it an audience wider than ever before, which is something worth praising.  No, there isn’t enough front row seats for everyone, but there is enough room for all of us to share the industry.  

Photo via The Chriselle Factor

Photo via The Blonde Salad

Photo via Margo & Me


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16 comments

  1. YOU. GO. GIRL. Seriously, preach. I'm sharing this post on Twitter right away because seriously everyone needs to be reading this. Love your take on the issue. Thank you so much for opening up about your thoughts!

    Stephanie // SheSawStyle.com

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    1. Thank you doll! Feel free to share this wherever you please!

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  2. This is so true! I agree that as a blogger we will obviously defend ourselves, but just as those editors worked to get where they are, we worked hard coming up with looks, posts, etc. and deserve credit for that too.

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    1. Yes! We all do what we do because of hard work and a love of fashion!

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  3. Truth! Great point of view, totally agree!
    X
    http://www.eveoaks.com/

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  4. true !! "Art without an audience is nothing"

    www.iamleoo.com

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  5. Completely agree, Dani! Bloggers have made fashion week and month more intriguing for everyone I think! :)

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  6. Great points, and well written! We all need each other and Vogue's blog on bloggers came off as entitled and patronizing. What happened to women supporting women? Is the presence of these distracting bloggers making it hard for them to do their jobs? Collect advertising, sponsorships, and get exclusives? Perhaps, but we all have to change with the times. Looks like the Madame Wintour has some unhappiness in her offices.

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  7. Great post... I totally agree with u

    http://Fatima8450.blogspot.com

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  8. Thanks for sharing this great post!
    xx Frederique
    http://fablefrique.com

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  9. This comment has been removed by the author.

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  10. "I am a lover of fashion...." love it girl. WERK! xo

    Chloe
    www.chloes-cravings.com
    IG: @chloescravings

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  11. I didn't know there was shade being thrown!!! That makes me upset but you preached!!! I absolutely loved this post! Fashion bloggers really have brought the fashion industry more exposure before then I would not have thought once about fashion week! Kudos to you for being bold enough to speak up!!!

    Jasmine :)
    colorubold.com

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  12. Absolutely loving this, so well said! X

    www.stylepetal.co.uk

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